War on Vaping – Bill Godshall:

War on Vaping

Reynolds American and Lorillard report industry-wide US cigarette volume decline of just 2% in 4Q14 and only 3.2% in 2014 (after declining 4.6% in 2013 when vapor product sales skyrocketed), documenting how the escalating War on Vaping has protected cigarette markets. The 3.2% decline was about 435 million packs, while the 1.4% reduction from 2013’s decline was about 190 million packs.

Reynolds also reported a 4.9% volume decline for Reynolds cigarettes in 4Q14 and a 5% decline in 2014, a 1% volume decline for American Snuff in 4Q14 and a 2.8% volume increase in 2014, and the launch of new heat-not-burn product REVO in Wisconsin

Lorillard also reported a 1% volume decline for Lorillard cigarettes in 4Q14 and a 2% decline in 2014, and $39 million in sales of blu e-cigs in 4Q14 and $165 million in 2014, (down from $54 million in 4Q13 and $230 million in 2013).

ACSH’s Gil Ross: The madness of the war on e-cigs (Godshall comments)

Clive Bates: Briefing on the science and policy of e-cigarettes and vaping


Study finds Big Pharma & Big Medicine receive twice as much revenue from cigarette sales as do Big Tobacco & Big Government combined (i.e. $85 billion), finds cigarette smoking imposed $170 billion in US healthcare costs in 2010 (i.e. $6.50/pack), including more than $100 billion from government programs.
This is the KEY reason why the disease treatment industry vehemently opposes smokers switching to lifesaving vapor products. “It is difficult to get a man to understand something, when his salary depends on his not understanding it.” – Upton Sinclair


Brad Rodu: NIH funding stifles tobacco harm reduction research and support in academia
Exposes tens of millions of dollars in NIH funding received by current FDA TPSAC members, UCSF faculty, and other THR denialists, prohibitionists and propagandists.


Brad Rodu – Memo to the CDC: Tell the WHOLE Truth About E-Cigarettes
Please note bar graphs of NYTS findings that CDC’s Tom Frieden and the news media have deceitfully misrepresented to confuse, scare and lobby for FDA deeming reg/ban.


NIDA’s Wilson Compton falsely claims e-cigs hook teens and are gateway to cigarettes, grossly misrepresents findings of NIDA funded MTF survey to confuse and scare


GSK recalled Nicorette lozenges nationwide a year ago, but failed to inform consumers or the public why (as it lobbied Obama’s FDA to demonize and ban nearly identical dissolvable tobacco lozenges, and more effective vapor products)

FDA announces April 9-10, 2015 TPSAC meeting to discuss Swedish Match’s MRTP application to truthfully inform consumers that snus is far less hazardous than cigarettes, March 12 deadline for requesting to speak during April 10 public comment period

US House bill (HR 662) would amend FDCA to exempt large and premium cigars from FDA regulatory authority (i.e. FDA’s proposed “deeming regulation”)

FDA and NCI funded Rutgers researchers stealth lobby for FDA deeming reg/ban by conducting biased push-poll that misled participants about vapor products, warning labels, minimum age laws, FDA reg/ban, etc., and by then claiming their so-called survey found that most smokers support FDA’s proposed deeming reg/ban.

US Congress

Regressive US Senate Democrats Durbin, Blumenthal, Markey, Boxer, Brown and Merkley repeat lies about junk formaldehyde study published by NEJM, once again urge FDA to issue Final Rule for Deeming Reg (that would protect cigarettes by banning >99% of e-cigs and by giving e-cig industry to Big Tobacco) by end of April.

Regressive US Senate Democrats Durbin, Blumenthal, Brown, Reed cosponsor bill (S 450) that would protect cigarettes by taxing far less hazardous vapor products, smokeless tobacco, cigars and pipe tobacco at same rate; deceitfully claim lower tax rates on lower risk products are “loopholes in the tax code that have been exploited by the tobacco industry to avoid regulation and paying taxes for their products.”

US Senator Durbin urges new US Surgeon General Vivek Murthy to protect cigarettes by opposing lifesaving vapor products


WHO tells even more lies about vapor products; falsely claims e-cigs are NOT SAFER than cigarettes, deceitfully insinuates vaping aerosol is toxic, causes cancer and is as hazardous as cigarette smoke; grossly exaggerates the very low risks of nicotine and vaping aerosol; falsely claims the “evidence is inconclusive” that e-cigs can help smokers quit; hawks multiple use of Big Pharma’s ineffective and less-than-safe drugs;

Real public health advocates respond to tweet promoting WHO lies about vaping

THR Research

JF Etter – E-cigarettes: methodological and ideological issues and research priorities
Exposes how ideological bias, money, conflicts of interest, obsolete studies and misrepresentation of data have trumped objective evidence-based research of e-cigs.

New study finds nicotine levels 85% lower in e-cig aerosol than cigarette smoke, finds cigarette smoke emits 1,500 times more harmful and potentially harmful constituents (HPHCs) than e-cig aerosol, finds e-cig aerosol emits similar trace levels of HPHCs as are in room air, confirms (again) that e-cigs are far less hazardous than cigarettes.

ACSH: Machine-puffed e-cigs yielded vapor containing exactly what you’d expect, and not much else


David Sweanor says Ontario’s proposed vapor products reg/ban violates Constitutional rights of Canadian smokers and vapers, Canadian Ministry of Health lawyers repeat false fear mongering claims about vaping to justify unethical and inhumane policies and laws.

THR Conference

The Second Global Forum on Nicotine will be held in Warsaw, Poland, June 5-6, 2015

THR Business

Popularity of e-cigarettes is lighting up Korea

Japan Tobacco International acquires intellectual property rights from Ploom

Vapor Product Sales Ban

Vermont bill (H 59) would ban sales of all flavored liquid nicotine (including tobacco flavor) except menthol, require nonspecific child-resistant packaging


Obama proposes increasing cigarette tax from $1.01 to $1.95 per pack, increasing OTP tax in 2016 federal budget

CASAA issues Call to Action opposing identical Washington bills (HB 1645 & SB 5573) that would tax all vapor products at 95%, ban 99% of flavored vapor products, ban Internet sales by WA vendors to WA consumers, ban sampling in vape shops

WA Governor Inslee protects cigarettes by lying about vaping (e.g. falsely claims: ““Vaping” may not be safer than smoking traditional cigarettes”) to confuse, scare and lobby for 95% vapor products tax, ban on flavorings, free sampling and Internet sales.

Mike Siegel: Washington State Director of Health claims that smoking is no more hazardous than using electronic cigarettes

CASAA issues Call to Action opposing many different Hawaii bills that would unfairly tax vapor products and/or ban vaping

AVA urges North Dakota vapers to oppose bill (SB 2322) that would impose a 50% tax on vapor products, increase cigarette tax from $.44 to $2/pack, increase tax moist snuff tax from $.60 to $2.70/ounce, increase chewing tobacco tax from $.16 to $.72/ounce, increase cigar and pipe tobacco tax from 28% to 50%.

North Dakota House rejects (56-34) bill (HB 1431) that would have increased cigarette and OTP tax rates from $.44 to $1.54/pack

New Hampshire Governor Maggie Hassan proposes taxing e-cigs and OTP at same rate as lethal cigarettes, and increasing cigarette tax from $1.78 to $1.99/pack (page 7)

Florida House Finance Cmte discusses draft legislation to impose a 85% tax on “nicotine products” (aka vapor products), redefine “tobacco product” to include nicotine products http://www.myfloridahouse.gov/Sections/Documents/loaddoc.aspx?PublicationType=Committees&CommitteeId=2856&Session=2015&DocumentType=Meeting+Packets&FileName=ftc+2-3-15.pdf

Nevada bill (SB 79) would impose 30% tax on vapor products containing liquid nicotine http://www.leg.state.nv.us/Session/78th2015/Reports/history.cfm?ID=126

CASAA issues Call to Action opposing Nevada bill (SB 79) tax vapor products containing liquid nicotine

Nevada lawmakers debate whether e-cigs should be taxed like cigars, chew

Arkansas bill (HB 1156) would impose a $.075/ml tax on e-liquid (i.e. $2.25 tax for a 30ml bottle), require licensure of vapor product manufacturers, distributors and retailers

CASAA issues Call to Action opposing Arkansas bill (HB 1156) to impose a $.075/ml tax on e-liquid (i.e. $1.50 tax on a 30ml bottle of e-liquid)

Arkansas politician tries to make it harder to quit smoking

Arizona bill (HB 2596) would impose a $.18/ml tax on liquid nicotine solutions (i.e. $5.40 tax on a 30ml bottle of e-liquid)

Vaping bans

Gil Ross: Cuomo’s craven ‘drop dead’ to New York’s smokers

SF Chronicle poll “Should California allow e-cigarettes?” (in response to Sen. Leno’s bill that would ban vaping everywhere smoking is banned) finds 89% say Yes, 11% say No.

CASAA issues Call to Action opposing Maryland bill (HB 26) to ban vaping

Bill Godshall’s testimony opposing Maryland vaping ban bill (HB 26)

CASAA issues Call to Action opposing many different Hawaii bills that would unfairly tax vapor products and/or ban vaping

Vermont bill (H 171) would ban vaping everywhere smoking is banned

Illinois bill (HB 2404) would ban vaping everywhere smoking is banned, sponsor falsely conflates vaping with smoking


Kentucky House narrowly approves bill (HB 145) that would ban vaping and smoking in all workplaces, KY Senate President Stivers says bill unlikely to pass Senate

Hennepin County (MN) Board of Commissioners protect cigarettes by banning vaping

Cambridge (MA) bans vaping in restaurants, raises minimum age for tobacco and vapor product sales to 21, bans some flavored products (but not menthol cigarettes)

BART bans vaping on mass transit (CA), deceitfully calls it smoking

Ethics complaint alleges Kona councilman ‘unduly influenced’ by unregistered lobbyists (from Coalition for a Tobacco Free Hawaii, which aggressively lobbied for vaping ban)


Virginia House amends and approves bill (HB 2036) that would require child-resistant packaging and labeling for “liquid nicotine containers” consistent with federal standards

Sales bans to minors

New Mexico House Health Cmte approves bill (HB 42) to ban e-cig sales to minors, sent to Judiciary Cmte

North Dakota House approves bill (HB 1078) to ban sale of “nicotine devices” to minors, impose additional and potentially devastating costs on Internet vendors.

North Dakota House approves bill (HB 1186) to ban sale of “electronic smoking devices” or “alternative nicotine products” to minors, impose additional and potentially devastating costs on Internet vendors, require child-resistant packaging for “nicotine liquid containers” consistent with federal regulations.

Texas lawmakers consider ban on e-cigarette sales to minors

Minimum Age

Iowa Senate subcommittee approves bill (SSB 1109) to raise minimum age for tobacco and vapor product sales to 19.

Utah bill (HB 130) would increase minimum age for tobacco and e-cig sales to 21

Rhode Island bill (H 5225) would increase minimum age for sale of tobacco and electronic nicotine-delivery systems from 18 to 21

Vermont bill (H 93) would to increase minimum age for sale of tobacco and tobacco substitutes from 18 to 21


Kansas bill (SB 203) would require e-cig vendors to obtain tobacco distributor and/or retailer licenses (to increase costs on vape shops and others that don’t sell tobacco)


Nicopure Labs sues Evolve E-Liquid and 21 Vape Street for trademark infringement, prompting Evolve to disable its website

Junk Science, propaganda and lies

Steve Forbes: California joins baseless bashing of e-cigarettes

After lying about and lobbying to ban e-cigs in past years, CRUK now questions some e-cig junk science and propaganda (UK)

THR opponents to hold World Conference on Tobacco or Health (WCTOH) March 17-21 in United Arab Emirates featuring former NYC Mayor Michael Bloomberg and WHO’s Margaret Chang

Carl Phillips: Hatsukami completes her descent into Hecht-dom?

Big Pharma financed NRT hawk Michael Fiore falsely claims three cigarette companies make up 75% of 2-billion-dollar e-cigarette market and are targeting children, repeats false claims about bogus NEJM formaldehyde study, repeats disproved allegations that e-cigs addict nonsmokers and serve as gateways to cigarettes (despite no evidence that e-cigs have created daily dependence in any nonsmoker, and despite no evidence e-cigs have served as a gateway to cigarettes for anyone).

IFLScience touts junk study (that exposed mice to 2,000 times more e-cig vapor than humans vape) without any fact checking, hundreds of comments correct false claims http://www.iflscience.com/health-and-medicine/e-cigarette-vapor-shown-repress-immune-system


Oregon doctor advocates increasing sales of cigarettes by banning sales of e-cigs

Mike Siegel: Oregon physician calls for ban on electronic cigarettes, but not on the real ones

Les McPherson Ban-happy health authorities smoked by e-cigarettes (Canada)

Bill Godshall
Executive Director
Smokefree Pennsylvania
1926 Monongahela Avenue
Pittsburgh, PA 15218
412-351-5880 begin_of_the_skype_highlighting 412-351-5880 FREE end_of_the_skype_highlighting


#1 truth in vaping on 02.19.15 at 7:13 PM

Great info here but the truth is e-vapor takeaway is marginal as products like Blu don’t satisfy and folks continue to relu on cigarettes for nicotine delivery.

#2 jersey boy on 02.23.15 at 12:39 AM

the problem I see is that the vaping segment is really its own worst enemy. plus how can one say there is no harm, there seems to be a drastic reduction of harm but that is not the same as no harm

#3 The Vaped Crusader on 02.23.15 at 11:29 AM

The industry is its own worst enemy. I am a retailer who carries ( until I get rid of it) NJOY, and every day I get emails from some fake chick named Amber Hughes wanting me to buy direct from NJOY and with a big fat discount. I am so done with them

#4 Anonymous on 02.24.15 at 3:37 PM


#5 Anonymous on 02.25.15 at 7:10 AM

no matter how much you vape without inhale oxidized nicotine you won’t get good buzz.

google oxi vaping, save $ and your health.

#6 greenbox on 02.26.15 at 9:32 AM

ecigs at this time cannot compare to the satisfaction of cigarettes– via experience or convenience. For this reason, they cannot effectively compete. Furthermore, This notion that the combustible industry is in severe decline is irrational. When one observes what’s happening in Canada and the restrictions in place there… 16% of Canadians still smoke (source: University of Waterloo 2014). Given this fact, I am going to say that the decline in the US is near a bottom. The cigarette business in the US is strong and will remain so for a very long time. Do not discount the consumer demand that is present and will remain present. ecigs will not replace combustibles for a long long time, if ever.

#7 OTP Kid on 02.27.15 at 4:19 PM

Oh my Godshall! Look what the cat dragged in…

#8 Anonymous on 03.01.15 at 4:00 AM

greenbox is telling the truth. the cat dragged in a kid.

#9 jersey boy on 03.13.15 at 12:43 AM

otp kid nice to hear from you and i’d say you agree with greenbox

#10 pa retailer on 03.13.15 at 1:30 AM

Its really sad that so many mislead consumers. Bill Godshall us off base. The truth is ecigs barely deliver nicotine to the body. Sorry to bust your bubble Mister Bill. Go visit some retail locations and do some research.

#11 Anonymous on 03.16.15 at 3:32 AM

the truth is pure nicotine deliver to the body, smoker won’t get enough buzz.

only oxidized nicotine can deliver good buzz.

that’s the reason 99% smoker still smoking. 80% vaper still smoking.

#12 Jersey Boy on 03.24.15 at 12:51 AM

true don’t get why folks like mr godshall are out there also communicating un-truths. vap is loosing the vape

#13 vaping fool on 03.30.15 at 12:25 AM

I have a significant concern that so many claim outrageous success but yet many I know still smoke and vape. others just seem to be a part of a fad group but I guess time will tell

#14 vapor vixen on 05.03.15 at 1:36 PM

news from godshall – oh my you mean misinformation from godshall – he does the cause way too much misinformational damage – he needs to really check his information – do a reality check once and a while

#15 Carlota Rayner on 12.09.19 at 6:02 AM

You did a wonderful job! This post sound quite wonderful.

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